Harold Bronson co-founded the Rhino Records label, and co-ran the company with Richard Foos for 24 years. Rhino has been considered the best reissue label in the world, and for a number of years was awarded label of the year—among all the labels in the music industry—by the record retailers organization NARM. During the Clinton administration they received a special, corporate citizenship award from the Dept. of Labor as a reflection of how well they treated their employees. He oversaw the Rhino Books division as well as Rhino Films, executive producing the Fear and Loathing In Las Vegas and Why Do Fools Fall In Love feature films, among others. In his twenties, Bronson wrote about pop music for the Los Angeles Times, L.A. Free Press, Rolling Stone and various music magazines. Bronson's last book, The Rhino Records Story, was published by Select Books in October 2013.