Before he fell in love with Wallis Simpson, Edward VIII had fallen in love with America. Edward's fascination with America was not unreciprocated. America was equally fascinated by the Prince, especially his love life, and he became an international media celebrity through newsreels, radio, and the press.

The extent to which Edward VIII fell in love with America itself prior to beginning a controversial relationship with an American woman is explored in this move away from Anglocentric looks at the monarch, with analysis also of the appeal and celebrity Edward encapsulated in the view of many Americans.

Powell's book opens up a line of enquiry which explains much about the future king's love of America and Canada.