As a professional, you deserve to be known for your achievements and understood for the value you bring. But in the cacophony of our current age, it's easy to get lost in the noise. That is, until now. In her new book, The Art of Hello®, Be Remembered in a Noisy World¿, the first in a series, Paula Calise reveals a three-step process for creating an introduction that people will hear and remember-even over the din of these noisy times. The Art of Hello® brings "personal branding" to a whole new level. Once your branded introduction is perfected, it becomes a durable asset that is useful for emerging professionals, senior leaders, business owners, people in the job market, and those seeking board positions. Think of The Art of Hello® as the 21st century version of the old elevator pitch, polished to a professional shine and bringing memorable impact. The process is so simple that you can start using your new introduction right away. You'll be amazed how quickly The Art of Hello® will help you rise above the crowd and become memorable. Paula Calise has led thousands of professionals through The Art of Hello® method and these professionals have found the positive effect on their careers to be immediate. By applying the rules and easy steps of The Art of Hello® found in these pages, you can create an introduction of your own and put it to use growing your brand reputation, straight away.