A COMPREHENSIVE PLAYBOOK TO HELP YOU STRATEGIZE, LEAD AND EXECUTE A SUCCESSFUL SUSTAINABILITY TRANSFORMATION

Leading the Sustainable Business Transformation: A Playbook from IMD offers an eye-opening exploration of why sustainability matters and how to embed it into your enterprise's core strategy. Featuring a unique framework, this playbook highlights the continuous interplay between strategy and leadership needed for real impact. Readers will learn how to drive profitability responsibly, balancing growth with a commitment to social and environmental sustainability.

Renowned sustainability strategists and professors Julia Binder and Knut Haanaes walk you through the strategic and organisational work you'll need to do to realise substantial gains in sustainability without compromising commercial growth. In this edited volume, they bring together IMD's foremost thought leaders, combining their collective expertise to deliver actionable insights for driving impactful and sustainable change. You'll learn about common risks and barriers to change, as well as effective techniques to overcome those pitfalls and nurture innovation.

An essential resource for entrepreneurs, founders, managers, executives, directors, and other business leaders who want to keep their enterprises at the forefront of sustainable growth and commercial success, Leading the Sustainable Business Transformation is an invaluable read for anyone seeking actionable strategies for global impact and economic results.